Annalena consistently delivers high-quality work at remarkable speed across a wide range of projects. From marketing materials and press releases to annual reports, Annalena can do it all. Her upbeat leadership has helped us navigate multiple complicated, time-sensitive production processes with ease. 

She is the most effective copywriter I’ve worked with and has repeatedly demonstrated the ability to distill and articulate our organization’s mission, vision, and values more clearly than we could ourselves. Additionally, her strategic marketing insight and deep understanding of how to market to a variety of different audiences have fundamentally transformed how we communicate about our work.

She’s a major asset to any organization lucky enough to work with her.

- Atherton Phleger, General Counsel and Director of Special Projects, Flower Hill Institute

“Annalena is awesome. As a small biz owner that wears many hats marketing can seem extremely overwhelming. Annalena came up with a clear plan and direction for my studio's marketing and messaging quickly and thoughtfully. She listened to my unique needs and helped clarify the best next steps to grow my marketing presence and my business. Plus she's a joy to work with. Highly recommend!”
- Josselyn Levinson-Dustin, Owner, Root & Limb Pilates

“Annalena’s ability to generate thoughtful, strategic creative while juggling a broad range of critical supporting functions is second to none in my experience. She is a results-driven marketer. Her proficiency with technology allowed us to statistically analyze marketing efforts in real time, maximizing our ability to adjust and focus efforts and resources efficiently. Whether it was a digital newsletter campaign, social media, or analyzing product sales, her ability to condense complex information into meaningful feedback and action plans was critical to our success.”

-Damian Fagan, Founder + CEO, Almanac Beer Co.

“I can't say enough about the immense impact Annalena had on Feed and our marketing efforts while she consulted with us. Working from a blank slate, we were able to create the framework for a cohesive, trackable and scalable marketing program across multiple channels. Her email marketing acumen in particular really helped us level up our customer interaction and engagement.”

-Jeremy Siegel, General Counsel, Feed

“As a small team with limited capacity, it was vital for us to find a reliable and values-aligned person to work with. Annalena not only supported copywriting and design work for our seasonal projects but was able to project manage those items, taking the burden off our staff. She integrated seamlessly into our systems and always delivers exceptional work on time. We work with her at any opportunity and can't recommend her highly enough.”

-Samantha Putman Allen, Managing Director, The Good Food Foundation

“Annalena is a sophisticated thinker with a thoughtful approach to the execution of her work. She thinks strategically, understands the subject matter well before delivering, and creates a collaborative environment to help influence her end result. She's an absolute gem to work with!”

-Britney Ziegler, Co-founder + CEO, Panso

“We engaged Annalena to apply her expertise to a specific marketing initiative we were working on. By the end of our agreed-upon scope, she had built structure and clarity across the board, highlighted core questions and guided us to answer them, and set our team up for success as we move forward. Her organization was professional, her questions were probing, and she never shied away from sharing her opinion.”

-Theo Hooker, Co-Founder & COO, Cambium Carbon