Carbon Smart Wood Strategy
SCOPE
Worked with Cambium Carbon to create a cohesive marketing plan for increasing awareness and sales of Carbon Smart Wood™.
Created promotional social media graphics, informational one-pagers, and website assets.
Drafted and edited copy for external partners, press, and web.
Provided project management for the creation of a promotional video.
Carbon Smart Wood™ is a new category of sustainable wood that goes beyond conventional timber harvest and certification. Carbon Smart Wood™ diverts waste, creates jobs, and plants new trees.
Photos of the Fin Wall at The Wilson in Bethesda, MD. Click here to learn more!